Roger Federer has launched his first pair of trainers with independent Swiss athletics brand On Running, after joining the company as an entrepreneur in November 2019.

The Roger Centre Court 0-Series shoe is released 17 years to the day since Federer won his first Wimbledon title, and the Swiss tennis champion commented 'I wanted to infuse the tennis trainer with the same lightness, comfort and agility for every day... I’m proud to be a part of the creation of The Roger, which is the most comfortable tennis-inspired trainer you will ever wear'.